Privacy Policy

1. Information We Collect

We may collect the following categories of personal data:

• Identity & Contact Data: Full name, email address, phone number, postal address, and driver's license details (when required for test drives).
• Financial & Transaction Data: Payment card information, billing address, income brackets, and financing application details submitted through our secure partners.
• Vehicle Preferences: Search history, saved vehicles, comparisons, and wishlist items.
• Technical & Usage Data: IP address, browser type, device identifiers, operating system, referring URLs, page views, and interaction patterns.
• Location Data: Approximate geographic location derived from your IP address or, with your permission, precise GPS data to show nearby dealerships.
• Communication Data: Records of your inquiries, chat messages, emails, and phone calls with our support team.

2. How We Collect Your Information

We gather data through:

• Direct Interactions: When you fill out forms, create an account, book a test drive, apply for financing, or contact us.
• Automated Technologies: Cookies, web beacons, and similar tracking technologies that collect usage data as you navigate the Platform.
• Third-Party Sources: Dealership partners, credit bureaus (with your consent), marketing affiliates, and public databases.

3. How We Use Your Personal Data

Your information is processed for the following purposes:

• Service Delivery: Facilitating vehicle searches, booking test drives, processing financing requests, and connecting you with verified dealers.
• Personalization: Tailoring vehicle recommendations, pricing alerts, and content based on your preferences.
• Transaction Processing: Handling payments, deposits, and financing agreements.
• Customer Support: Responding to inquiries, resolving disputes, and providing technical assistance.
• Marketing & Communications: Sending promotional emails, newsletters, and exclusive offers (you may opt out at any time).
• Analytics & Improvement: Analyzing Platform usage to enhance user experience, develop new features, and conduct market research.
• Legal & Security: Complying with legal obligations, preventing fraud, enforcing our Terms of Service, and protecting the rights and safety of our users.

4. Cookies & Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience. Cookies are small text files stored on your device that help us remember preferences, analyze traffic, and deliver targeted advertisements.

• Essential Cookies: Required for core Platform functionality (e.g., session management, security).
• Performance & Analytics Cookies: Help us understand how users interact with the Platform (e.g., Google Analytics).
• Advertising & Targeting Cookies: Used to deliver relevant vehicle ads and measure campaign effectiveness.

You can control cookie preferences through your browser settings. Please note that disabling certain cookies may limit your access to some features. For detailed options, visit our Cookie Settings page.

5. Data Sharing & Disclosure

We do not sell your personal information. We may share data with trusted third parties under the following circumstances:

• Dealership Partners: To fulfill test drive requests, vehicle inquiries, and purchase transactions.
• Financial Institutions: When you apply for financing or leasing through our integrated partners.
• Service Providers: Cloud hosting, payment processors, email delivery services, and analytics vendors who assist us in operating the Platform.
• Legal & Regulatory Authorities: If required by law, court order, or to protect our legal rights.
• Business Transfers: In connection with a merger, acquisition, or sale of assets, user data may be transferred as a business asset.

6. Data Security

We implement industry-standard security measures to protect your data against unauthorized access, alteration, disclosure, or destruction. These include:

• Encryption (TLS/SSL) for data in transit and at rest.
• Regular security audits and vulnerability assessments.
• Strict access controls and employee training on data protection.
• Multi-factor authentication for sensitive account operations.

However, no method of electronic storage or transmission is 100% secure. We encourage you to use strong passwords and keep your login credentials confidential.

7. Data Retention

We retain personal data only as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. Criteria used to determine retention periods include:

• The duration of our relationship with you.
• Legal obligations (e.g., tax records, warranty claims).
• Pending litigation or regulatory investigations.

8. Your Rights & Choices

Depending on your jurisdiction, you may have the following rights regarding your personal data:

• Access & Portability: Request a copy of the data we hold about you in a structured, machine-readable format.
• Rectification: Correct any inaccurate or incomplete personal information.
• Erasure ("Right to be Forgotten"): Request deletion of your data, subject to legal retention requirements.
• Restriction of Processing: Limit how we use your data in certain circumstances.
• Objection: Opt out of direct marketing or processing based on legitimate interests.
• Withdraw Consent: Where processing relies on consent, you may withdraw it at any time without affecting the lawfulness of prior processing.

To exercise any of these rights, please contact us at privacy@autodrive.com. We will respond within 30 days.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure that such transfers comply with applicable data protection laws and that appropriate safeguards (such as Standard Contractual Clauses) are in place to protect your privacy.

10. Children's Privacy

Our Platform is not intended for individuals under the age of 16. We do not knowingly collect personal information from children. If we become aware that a child has provided us with personal data, we will promptly delete it.

11. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will notify you of material changes by posting a prominent notice on our Platform or by sending an email. The "Last Updated" date at the top of this page will always reflect the most recent revision.

12. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please reach out to our Data Protection Officer: